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布鲁塞尔运动鞋&街头服饰商店的概念和室内设计/Joshua Florquin Architect
2016-02-19
Avenue Adolf Max 3 , 1000 Brussels


感谢来自Joshua Florquin Architect的分享

项目位置:Avenue Adolf Max 3 , 1000 Brussels

项目时间:2015年1月

业主:Pieter & Jan Pauwels - Panthers Brussels

摄影师:Matteo Rossi


Program:concept and interior design of a sneaker & street wear store

Location:Avenue Adolf Max 3 , 1000 Brussels

Date:January 2015

Client:Pieter & Jan Pauwels - Panthers Brussels

Architect:Joshua Florquin Architect

Photography:Matteo Rossi




Panthers Brussels是一个运动鞋&街头服饰商店,主营兼具性能&生活品味的运动鞋。他们是比利时为数不多的耐克&阿迪达斯‘niche’模式的总经销。

Pieter Pauwels,商店老板之一是乔丹的忠实粉丝。他参考了乔丹的昵称:黑豹(Black Panther),将店铺命名为Panthers。


Panthers Brussels is a sneaker & street wear store, specialized in performance & lifestyle sneakers. They are one of the few in Belgium who 

distribute exclusively Nike & Adidas 'niche' models. Pieter Pauwels, one of the store owners, is a big fan of Michael Jordan. He came up with the 

idea to call the store Panthers, referring to Jordan's nickname: Black Panther.



作为比利时销售链的第三部分Panthers需要一个能体现其高端性和独特性的展示区。他们委托Joshua Florquin建筑师完成店铺的概念和室内设计。这个

商店坐落在一栋20世纪新古典主义风格的美丽建筑中,靠近布鲁塞尔市中心附近的交易所。它的平面为正方形的,使用面积36 m²拥有一个大窗户以及

面向商业街的入口大门。


For the third installment of the chain in Belgium, Panthers wanted a store that showed high end and exclusiveness. They commissioned Joshua 

Florquin Architect to come up with a new concept and interior design. The store is located in a beautiful 20th century neo classical building in 

central Brussels near La Bourse . It has a squared surface of 36m², with one large window and door giving on a shopping avenue.



项目最大的挑战就是如何在相对较小的空间中设计一个能同时展示大量鞋子的高端店面。


The challenge of this project was to create a high end store with a large choice of shoes on a relatively small surface.



设计师的解决方案在于创造一个让你感觉自己在寻找一个珍贵目标——适合你的独特的鞋——的环境。商店使用黑色染色胶合板、粗犷的橡木和黄铜创造出

一个近似于有着岩石和金属元素的地下矿山的店面形态,强调出独特的感觉。经过设计的岩石更具功能性,既可以使用不同的方式展示不同数量的鞋子保持

一种和谐的美,也可以让人们坐于其上试鞋。中央的石元素是店铺空间循环和动态的关键。黄铜元素让特定的鞋模型更显特别。


The solution lies in the idea of creating an environment where you feel as if you were searching for a precious object: your special shoe. Design 

and morphology of the store represent an underground mine with rock and metal elements materialized through the use of black stained 

plywood, rude oak and brass, emphasizing the exclusive feeling. The rocks are designed so shoes can be displayed in many ways and in many 

numbers, keeping a harmony in presentation. The rock formations also invite people to sit on them and try out the shoes thus making them 

functional. The central rock element is key to the circulation of the store, making it circular and dynamic. Brass rock elements highlight certain 

shoe models making them special.



从街上就可以看到店面中美丽的带着Panthers标志的反光黄铜涂层墙,让这个商店成为布鲁塞尔运动鞋售卖的标志。


The beautiful reflective brass coated wall carrying the panthers logo is visible from the street making the store a land mark in the sneaker 

world of Brussels.



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